Welcome To The San Diego County Lodging Association
The San Diego County Lodging Association is a federation of hotel and motel owners and operators representing approximately 20,000 rooms in lodging establishments throughout the county. Members range from small family-owned properties to major convention hotels. The Association also represents allied member businesses that are affiliated with the San Diego visitor industry.
The mission of the San Diego County Lodging Association is to serve the needs of our members with resources and communication on education, technology, human relations and other industry issues; and to provide advocacy and representation on legislative and regulatory issues at all levels of government.
The Association also represents the viewpoints of the lodging industry to the public through a positive public relations campaign focusing on the local news media.
SDCLA Events
45th Annual Gold Key Awards
February 28, 2025 | Omni San Diego Hotel
The Gold Key Awards celebrate the truly exceptional professionals that exemplify the very best of the San Diego hospitality and tourism industry. We are now accepting nominations! Submit your nominations before January 24, 2025 at 5pm.
The 45th Gold Key Awards presentation will take place on Friday, February 28, 2025, at the Omni San Diego Hotel. During this event, ten exceptional hospitality professionals who represent the best in San Diego County’s hotel community will receive individual service awards from the San Diego Lodging Association (SDCLA), and again honor those who have made significant contributions to the betterment of our industry during the past year.
SDCLA MEMBER BENEFIT
HUMAN TRAFFICKING AWARENESS TRAINING
SDCLA members can access human trafficking prevention training at no cost through our partnership with Businesses Ending Slavery & Trafficking (BEST). Everyone who completes the training will receive a certificate and be in compliance with California Senate Bill 970, which requires that hotel and lodging employees who are likely to interact with victims of human trafficking undergo at least 20 minutes of human trafficking awareness training and education.