Welcome To The San Diego County Lodging Association
The San Diego County Lodging Association is a federation of hotel and motel owners and operators representing approximately 20,000 rooms in lodging establishments throughout the county. Members range from small family-owned properties to major convention hotels. The Association also represents allied member businesses that are affiliated with the San Diego visitor industry.
The mission of the San Diego County Lodging Association is to serve the needs of our members with resources and communication on education, technology, human relations and other industry issues; and to provide advocacy and representation on legislative and regulatory issues at all levels of government.
The Association also represents the viewpoints of the lodging industry to the public through a positive public relations campaign focusing on the local news media.
Gold Key Awards
We are happy to announce that the San Diego Mission Bay Resort will be holding the prestigious Gold Key Awards at their property Friday, February 27, 2026.
*Please note, this date has changed from our initial announcement.*
Join us that evening 5:30pm – 9pm as we honor hospitality’s best and brightest!
Register for early table reservations, or reach out for sponsorships, and questions.
Congratulations to the 45th Annual Gold Key Award Winners!
We were honored to celebrate ten hospitality stars representing San Diego County’s best and brightest at our 45th annual Gold Key Awards on February 28, 2025!
Click the link below to see the list of winners.
45th Annual Gold Key Award Winners
SDCLA MEMBER BENEFIT
HUMAN TRAFFICKING AWARENESS TRAINING
SDCLA members can access human trafficking prevention training at no cost through our partnership with Businesses Ending Slavery & Trafficking (BEST). Everyone who completes the training will receive a certificate and be in compliance with California Senate Bill 970, which requires that hotel and lodging employees who are likely to interact with victims of human trafficking undergo at least 20 minutes of human trafficking awareness training and education.
